We sat down with our Digital Content Partner, Dan Shepherd to talk about using content marketing to grow your business. Dan, who has experience in both ELT and content marketing, lets us in on what content marketing is, why it’s important for young companies and how you can start creating educational content that will help you turn leads into customers.
At ELTjam we’ve developed a practical, learner-centred approach to product design that we call Learner Experience Design. We work with organisations to apply this process to learner and teacher problems and come up with solutions; whether that’s an app, a full online course, or a lesson plan or syllabus. To show this approach in action , Katy and Berta ran an IATEFL workshop to showcase a process we use, the ‘Learner Experience Design Sprint’.
We are delighted to announce that we have three sessions at IATEFL 2019. We’ll also be taking part in a panel discussion. Come and find out more in our latest blog post!
In follow up to our article Talking about dyslexia: making ELT more inclusive, we spoke with York Associates trainer Martin Bloomfield about dyslexia, SEN and the challenges for publishers and teachers.
We are pleased to announce the four pre-conference workshops for InnovateELT 2019. From Content Marketing and Learner Experience Design (LX) to STEM and Pron – there really is something for everyone. Read on to find out more!
Thinking about releasing your own mobile app, but have no idea where to start? Here’s some advice from our tech partner Nils Millahn on how to work with app development agencies to build a mobile app that will take your business to the next level!