Here’s the third installment of The ELTjam Lexicon of ELT in the Digital Age. This week, we begin the ‘B’s.
Welcome to the second installment of The ELTjam Lexicon of ELT in the Digital Age. You can read more about the series here and see the full list of terms we plan to cover here. This week, we’re finishing off the ‘A’s.
The acronym MVP, or Minimum Viable Product, seems to be popping up in conversations with ELT publishers all over the place right now; and that’s odd, because up until about 2013, I’d never heard a publisher mention it. For those of you unfamiliar with the term, an MVP is a tactic used in product development to gauge customer interest in a new product or product feature. The idea is that you don’t build the whole thing; you just build enough to see whether people might be interested in what you’re proposing. What many people seem to actually be doing with their MVP is applying the Pareto Principle. Otherwise known as the 80–20 rule